British Videogames retailer GAME and American publisher Electronic Arts have not had the easiest of relationships in the last few years. At one point EA refused to allow GAME to stock copies of Mass Effect 3, SSX or Tiger Woods ’13 due to ongoing financial difficulties on the retailers part.
With that in mind, it’s perhaps surprising news that the two have partnered together in order to launch the new “Free2Play” games portal, which allows gamers access to a range of browser based games from the American publisher.
So far the line-up includes Command & Conquer Tiberium Alliances, Lord of Ultima and Need for Speed: World, with Battlefield Heroes and Battlefield: Play4Free scheduled for a later release. More games are to be announced soon. One potential stumbling block for the new service however, is that you must have an Origin account to access the games on Free2Play.
This is going to tank badly.